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A R T E C H M E D I A
Strategic challenges and development of proposals
The main challenge that art, culture and Spanish innovation currently face is the achievement of excellence and visibility in a highly competitive, globalised world. The pigeonholing, dispersion and variability of cultural policies without sufficient coordination in strategies and resources, weakens our international position that does not match our artistic tradition or economic situation. For this reason, it is essential to articulate and develop mechanisms and networks that will facilitate and streamline international collaboration on common projects and experiences.
We need to encourage innovation, creativity and collaboration among the various agents and networking in all fields of human activity, especially in art & culture. We believe it is fundamental for all our citizens to participate in the construction of a Knowledge Society and to support meetings and fora between culture and civilisations.
We cannot repeat what others have already invented. We have the opportunity to advance our future with novel proposals that will give us global visibility.
It is necessary for us to gain an understanding of the keys that will allow us to become part of a future that is already with us and respond to the challenges of the 21 st century, full of uncertainties because of the enormous technological changes that will impact on all society.
At the same time, proposals need to be developed that will allow us to establish structures and networks for effective and stable collaboration between institutions and different organisations from both artistic and technology fields that aim to give content to the construction of the Knowledge Society.
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www.artechmedia.net
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